DEEP
DIVE INTO
THE BLUE
08 / 10
Into Blue
EXPERIMENTAL POSTER SERIES
To explore the color blue deeper, I experimented with various mediums to convey different meanings, such as paint, fruit, hands, and mixed materials, with different words and associations. The resulting typefaces convey the unique qualities of the color blue. Each of the 12 posters express a different meaning or emotion associated with the color blue, utilizing unique techniques and visual styles to reflect its depth and versatility.
PROJECT
Color Experimental Poster Series
DISCIPLINES
Color Theory / Media Exploration / Visual Communnication
OBJECTIVE
Select a color for typography experiments and explore its associations, symbolism, and various combinations of meanings. Through design experiments, communicate the multifaceted appearance of the color by utilizing different media and creative techniques. The final outcome will be a series of posters that visually express the depth and versatility of the selected color in both form and meaning.
APPROACH
The project involves a deep exploration of the color blue, focusing on its associations and meanings across different contexts. The process began by selecting a range of blue shades and experimenting with various media, such as paint, fruit, hand figures, and mixed media. Each poster will interpret a distinct meaning or emotion tied to blue, expressed through typography and design elements. The final deliverables will consist of 12 posters, each utilizing a different medium and visual style, to communicate the multifaceted nature of blue in both form and meaning. This approach ensures a diverse yet cohesive representation of blue across various artistic interpretations.
